SLUSH2014 help desk & audience engagement with Ninchat

Slush is the leading startup event in the Nordics that gathered over 14.000 startups and investors for a massive 2 days of all-around activities around entrepreneurship in Helsinki, Finland.  

Ninchat provided Slush 2014 (November 2014, http://slush.org) with a turnkey set of communication tools: mobile-app 'help' button, live customer service tools, pitch-feedback channel and live-chat for the webstreams and mobile app. 

Ninchat was used on the Slush website, mobile site and inside Slush mobile apps (iOS, Android, WP).

Slush CTO Markus Järvinen comments, "By using Ninchat our volunteer team was able to react faster and solve problems even before they escalated. Having a help desk on the Slush website and inside our mobile app was very efficient way to serve the event exhibitors and visitors. We are very happy to recommend Ninchat for any cross platform communication need."

Slush volunteer team served 800 customer requests during the event. 300 customer issues were solved already before the main event started on Tuesday.  

Ninchat on the Slush mainpage.

Mobile App helpdesk

Live group chat in the Slush app

Mobile app helpdesk

By adding live-communication tools on site Slush was able to build better customer relationship with the event visitors, react faster and gain valuable real time feedback on the event visitor needs. Over 6000 messages were written by the visitors.

Ninchat statistics

Slush volunteer team served amazing 93% of help requests. About 800 customers were helped during the 3-day event. Already before the first  (Tuesday 9am) event day 300 problems had been solved.

Slush volunteer team training to use Ninchat.

Docventures wins Grand One 2014 Social Media competition!

Ninchat engaged users in Docventures - the winner of Social Media category in Grand One 2014 competition!

Docventures is a television show and phenomenon in Finland. The show concentrates on difficult subjects like mass production of meat, religion, sexuality and violence. The television show has two parts. A document and an discussion on the studio after the document.

Ninchat was an integral part of the format. It is used by the people who are watching the television show to talk with each other. This gives a possibility to watch the show together with other viewers and also to talk with people who are live in the studio.

Docventures is a forerunner in building new kind of participatory audience engaging television formats online. Format is bringing people to watch the show live on media´s own website instead of watching from traditional TV. This increases user´s time spent on website and provides countless engagement opportunities to media while increases customer loyalty.

And it won.

Docventures won the digital marketing competion Grand One 2014 in social media series! There were a lot of social media channels used and it was a good example how to integrate people into a live tv show. It was even more than a tv show, it come to be a phenomenon which was on everyones lips during fall 2013.

More information:
http://docventures.exposure.so

http://yle.fi/aihe/docventures

Breaking the barrier for health care

Verkkoterkkarit or "Network Nurses" is a project of Social Services and Health Department of Helsinki. The goal of the project is to give advices on health issues through easy user interface.

The connection is taken through a large Finnish social media site IRC-Galleria with 1-1 chat. The chat is embedded to the community that is created for Verkkoterkkarit.

Anonymous chat has a low barrier to connect to a nurse. Young people dont need to fear that they are present with their own name or their messages can be seen by their friends or random Internet users. They also can talk more easily on hard subjects with the nurses.

More info: 

http://www.verke.org/hyvat-kaytannot/item/212-verkkoterkkarit-kahdenkeskinen-chat

http://irc-galleria.net/community/3233235

Jari Jaanto

CBDO, Ninchat

Piloting Second Screen with YLE

YLE, the national broadcasting company of Finland is piloting a Second Screen application for Ipad. This includes Ninchat which is embedded into the application. 

The application allows spectators to talk with each other during television shows. This makes the television more interactive and creates a co-watching environment. We are very excited about this, as the experiences have been good. It is fun to communicate with people who are watching the same show. 

More information (in Finnish) at blogit.yle.fi/kehitys-kehittyy/yle-kokeilee-aanentunnistusta-ja-sosiaalista-tvta-psn-tyyliviikolla